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U.S. Women Likely Heading For Marketing Deals If They Win Gold On Sunday

Abby Wambach is becoming well-known in the U.S. and is likely to be approached for marketing deals, especially if the U.S. beat Japan on Sunday in the World Cup final.

Abby Wambach is becoming well-known in the U.S. and is likely to be approached for marketing deals, especially if the U.S. beat Japan on Sunday in the World Cup final.

There is a buzz in the world of women’s soccer, football, in the United States these days, and with the FIFA Women’s World Cup final on Sunday in Frankfurt, Germany involving the United States and Japan, the marketing world is getting ready. A win by the U.S., is likely to bring many opportunities for marketing different products to at least a few of the players who are making a name for themselves this year in this world series.

Abby Wambach and her powerful headers is one player who is in the front of many people’s minds after her 122nd minute goal in the quarterfinals which tied the game against Brazil, forcing penalty kicks which the U.S. won 5-3. Hope Solo the U.S. goalie is also getting a lot of positive attention for her great saves during the World Cup.

As a result of this attention and the role models these women are, there is the potential for some great marketing deals or product endorsements in the near future. However, the women should focus on their World Cup Final game on Sunday against Japan first, and let the business side of things happen afterwards.

In the past, U.S. football players Brandi Chastain, Mia Hamm and Julie Foudy have all benefited from the marketing campaigns of various companies, and it will be interesting to see how the latest U.S. team members cope with all the attention they are likely to receive following a World Cup win, should the team prove successful at beating Japan.

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Brent has an unusual background, an experienced CA who specializes in marketing applications. An accomplished artist, Brent also contributes to the Business and General News categories.

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